{"id":210,"date":"2012-07-18T15:10:28","date_gmt":"2012-07-18T15:10:28","guid":{"rendered":"http:\/\/thorenson.wordpress.com\/?p=210"},"modified":"2015-01-03T04:36:50","modified_gmt":"2015-01-03T04:36:50","slug":"bsc-mystics-2","status":"publish","type":"post","link":"https:\/\/www.thorenson.com\/portfolio\/bsc-mystics-2\/","title":{"rendered":"BSC Mystics"},"content":{"rendered":"<div id=\"attachment_399\" style=\"width: 504px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-399\" class=\"size-full wp-image-399\" src=\"https:\/\/www.thorenson.com\/portfolio\/wp-content\/uploads\/images\/mystic_oldmascots.png\" alt=\"The original Mystic mascot, affectionately named Ian, dates back to 1940\" width=\"494\" height=\"279\" \/><p id=\"caption-attachment-399\" class=\"wp-caption-text\">The original Mystic mascot, affectionately named Ian, dates back to 1940<\/p><\/div>\n<div id=\"attachment_211\" style=\"width: 504px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-211\" class=\"size-full wp-image-211\" src=\"https:\/\/www.thorenson.com\/portfolio\/wp-content\/uploads\/images\/original_mystic.jpg\" alt=\"The initial mystic reboot created by Kraft and Geving\" width=\"494\" height=\"361\" \/><p id=\"caption-attachment-211\" class=\"wp-caption-text\">The initial mystic reboot created by Kraft and Geving<\/p><\/div>\n<div id=\"attachment_212\" style=\"width: 504px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-212\" class=\"size-full wp-image-212\" src=\"https:\/\/www.thorenson.com\/portfolio\/wp-content\/uploads\/images\/mystic_sketch.jpg\" alt=\"The sketch simplified the cloak details and added a mystical orb\" width=\"494\" height=\"340\" \/><p id=\"caption-attachment-212\" class=\"wp-caption-text\">The sketch simplified the cloak details and added a mystical orb<\/p><\/div>\n<div id=\"attachment_215\" style=\"width: 504px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-215\" class=\"size-full wp-image-215\" src=\"https:\/\/www.thorenson.com\/portfolio\/wp-content\/uploads\/images\/revised_mystic_final.jpg\" alt=\"revised_Mystic_final\" width=\"494\" height=\"321\" \/><p id=\"caption-attachment-215\" class=\"wp-caption-text\">The revised combination mark originally utilized Bismarck State College&#8217;s green but was later changed to something darker<\/p><\/div>\n<h4>A Fierce and Mighty Mystic<\/h4>\n<p>It all started when friend, colleague (and former design student), Lance Geving asked why BSC didn&#8217;t have a mascot that actually looked worthy of being marketed on merchandise. Lance partnered with the design talents of friend and coworker Michelle Kraft (another former student) who began to piece together a new Mystic. Once they had completed a solid comprehensive that they were planning to pitch to marketing, they asked for my critique.<\/p>\n<p>I was excited to see how far they had taken the concept but saw some potential areas for improving the logo. I initially printed out the concept on paper and began writing out my notes, but then thought I&#8217;d be further ahead if I simply sketched out what I saw as a potential solution. I wasn&#8217;t satisfied just handing off a sketch so I spent a few hours producing and polishing exactly what I had in mind. I emailed my solution to Michelle and Lance who raved about the end result. They asked if it was okay that they present my concept to marketing. I humbly approved.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Fierce and Mighty Mystic It all started when friend, colleague (and former design student), Lance Geving asked why BSC didn&#8217;t have a mascot that actually looked worthy of being marketed on merchandise. Lance partnered with the design talents of friend and coworker Michelle Kraft (another former student) who began to piece together a new [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":809,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[2,4,6],"tags":[],"class_list":["post-210","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brand-identity","category-design","category-logo-design"],"acf":[],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p5d9oW-3o","jetpack_featured_media_url":"https:\/\/www.thorenson.com\/portfolio\/wp-content\/uploads\/2012\/07\/mystics_thumb.jpg","_links":{"self":[{"href":"https:\/\/www.thorenson.com\/portfolio\/wp-json\/wp\/v2\/posts\/210","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.thorenson.com\/portfolio\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thorenson.com\/portfolio\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thorenson.com\/portfolio\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thorenson.com\/portfolio\/wp-json\/wp\/v2\/comments?post=210"}],"version-history":[{"count":7,"href":"https:\/\/www.thorenson.com\/portfolio\/wp-json\/wp\/v2\/posts\/210\/revisions"}],"predecessor-version":[{"id":870,"href":"https:\/\/www.thorenson.com\/portfolio\/wp-json\/wp\/v2\/posts\/210\/revisions\/870"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thorenson.com\/portfolio\/wp-json\/wp\/v2\/media\/809"}],"wp:attachment":[{"href":"https:\/\/www.thorenson.com\/portfolio\/wp-json\/wp\/v2\/media?parent=210"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thorenson.com\/portfolio\/wp-json\/wp\/v2\/categories?post=210"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thorenson.com\/portfolio\/wp-json\/wp\/v2\/tags?post=210"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}